Policies
November 23, 2004
Q: I can't believe that my boss wants me to work on Thanksgiving. What am I going to do besides play solitaire? Please tell me I'm right. -- Larry, Oregon
A: You are. If you are a
small business owner (or a big business owner) or a manager of either, and you
want to create an apathetic workforce, then follow the lead of the company
described in this question. But if you want to create a great place to
work, one that makes you money and which keeps your employees interested, then I
suggest that you adopt more enlightened policies.
The great thing about having employee-friendly policies and attitudes is that it
rarely costs you a lot of money but it can make all the difference in the
quality of business you create.
There are many simple ways to motivate and work with your people, as opposed to
working against them. You could, for instance:
•Show appreciation: Thanking employees for a job well done is so simple, yet so
effective. Thanks can take many forms. It could be a pat on the back
from a manager, a call from the president, a special parking spot for a week, a
night out with your team, increased territory, a massage and facial, or a round
of golf. FedEx inscribes the names of special employees' children on the
nose of new planes to thank the employee for a job well done. How often do
you see a plaque naming the "Employee of the Month?"
•Recognize them: Letting everyone else know that someone did a great job works
wonders. A survey by the Minnesota Department of Natural Resources found
that 68% of employees said that being appreciated was important to their job
satisfaction. At Blanchard Training in Escondido, California praise from
customers or managers are reprinted in the company newsletter. What about
sending a press release regarding an accomplishment to your trade journal?
•Ask for input: Listening to employee ideas, and taking them, makes people feel
like they are part of a team and that what they say makes a difference. At
Grumman Corporation in New York, employees whose suggestions are implemented get
gift certificates. Fel-Pro out of Skokie, Illinois has a yearly drawing
for $1,000 for all employees who participated in the employee suggestion
program.
•Offer freebies: Employees who do something above and beyond the call of duty
can be given an afternoon off, or a gift certificate to Nordstrom's, or tickets
to a game. At H.B. Fuller Company in St. Paul, employees get a paid day
off on their birthday. Mary Kay Cosmetics gives the birthday girl a lunch
voucher for two.
Moreover, your small business could be family friendly, allowing employees to
leave when family commitments arise, during soccer season maybe. You could
welcome their children when they come to the store. You could offer
job-sharing so that a new mom can have her job, and her baby, too.
What else could you do to make your workplace better? The great thing
about innovative policies is that employees appreciate them as much as anything
else you offer, yet the policies may not cost nearly as much as those other,
expensive benefit packages.
The important thing is to be creative. Take suggestions. Employees
are much more motivated when they enjoy their workplace. A few changes can
reap tremendous rewards.
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Today's tip: According to Michael LeBoeuf, author of The Greatest
Management Principle in the World, the Top Ten rewards for good work are:
1) Money;
2) Recognition;
3) Time Off;
4) Ownership Shares;
5) Favorite Work;
6) Promotion;
7) Freedom;
8) Personal Growth;
9) Fun;
10) Prizes.
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